M E M P H I S

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The collection was born from a strong will to create new, fun, sculptural, innovative jewelry, that are both childlike, and yet authentic. On her hunt for inspiration, Yael was drawn to an 80's design group called 'Memphis'. This significant design movement challenged the idea that products had to follow conventional shapes, colors, textures and patterns. Their designs were eccentric, vibrant, ornamental, colorful, aesthetic, humoristic and made of many different materials.

The guidelines of 'Memphis' group along with her natural tendency for urban monochromatic aesthetics have created a collection of sculptural, geometric items, which are bold and made out of hand painted oak wood, mixed with marble and crackle paint.